aditya kolte

product designer blending business thinking with design to create seamless consumer experiences.

currently based out of delhi, india working at urbancompany shipping 0-1 consumer experiences.

product designer at urbancompany shipping 0-1 consumer experiences at scale.

Lock Ultra home page

Two way talk

Renewing refresh kit

Case study soon

Instahelp job extension

Case study soon

Newtonschool referrals revamp

Tooltip growth experiment

Side projects & interactions

most recent thought

sending messages to poke through telegram which shows up here

why do we only have vertical feeds? and why not there has been no innovation in feeds since the internet era (facebook started feeds back in 2006 ig) but since then it has been only vertical feeds & no other form of consumer content consumption. Excited to see what’s next.

2 Jun 2026, 1:38 pm

most recent thought

sending messages to poke through telegram which shows up here

why do we only have vertical feeds? and why not there has been no innovation in feeds since the internet era (facebook started feeds back in 2006 ig) but since then it has been only vertical feeds & no other form of consumer content consumption. Excited to see what’s next.

2 Jun 2026, 1:38 pm

last visit from

Delhi

,

IN

last visit from

Delhi

,

IN